Enterprise technology success story sample | Marketing content writer | ineedcopy.com

Enterprise technology success story

Selling the value of tech by telling a story

To write this enterprise technology success story, based on a an interview with the associate publisher and director of Highwire Press, a division of Stanford University libraries, I followed a procedure that works well for most stories:

  • Developed a list of interview questions and vetted them with my client
  • Submitted the question list to the interviewee in advance so that he could prepare
  • Conducted the interview
  • Drafted the story and submitted quotes (for my client's reuse) to the interviewee for approval

Read the enterprise technology success story

Click the image below to read the success story.

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About the Author

Hi! I'm Renae Gregoire, a digital conversion expert improving the performance of digital marketing content, including websites, landing pages, sales pages, online courses, blogs, and email sequences. If you're a coach, consultant, or other expert having trouble getting people to click, sign up, subscribe, or buy, I can help. My work typically involves a blend of strategy, design guidance, and wordsmithing, with a heavy focus on how your materials look, sound, feel, and function—all from your reader's perspective. Contact me to see how I might be able to help improve your conversions.